“JBL and the NBA intersect perfectly at the heart of music, sports, technology and culture. JBL audio powers 50% of professional basketball arenas nationally, amplifying the in-game experience for fans across the country. Through these team partnerships, JBL will engage with fans in local markets that bring them closer to their favorite teams. In addition to adding to current team deals with the Golden State Warriors, New York Knicks and Boston Celtics, the brand is announcing partnerships with the Chicago Bulls and Miami HEAT starting during the 2018-2019 season. “I can’t wait to see what’s next and to continue to partner with JBL to bring fans the best in sports and music.” “Since we started working together in 2015, JBL has been an awesome partner” said Curry. This reflects the brand’s continued emphasis on forging unique and integrated partnerships that reach deeply into culture via sports, music, and entertainment. In addition to welcoming back three-time NBA Champion and two-time MVP, Stephen Curry, two-time NBA All Star Andre Drummond and Kristaps Porzingis, JBL is also adding fan favorite Giannis Antetokounmpo who will be joining JBL’s thriving ambassador program. ![]() ![]() Since the start of JBL’s relationship with the NBA in 2014, the brand has powered the amazing sound of the league’s most exciting games, and the extension promises more legendary experiences to come. Today JBL elevates the game once again by renewing a multi-year relationship with the NBA and expanding its footprint among players and teams. – Septem– Basketball fans and music lovers have even more epic moments to come.
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